Pinterest SEO, finally explained

See why pins rank. Then make yours rank.

PinSleuth takes you from the keyword to the published pin to the ranking, then tells you what to fix when it slips. One tool for the whole loop.

PinSleuth · Dashboard
The PinSleuth dashboard with rankings, followers, monthly views and Pinterest impressions, saves and clicks
42 of 87keywords in the top 10
22Kimpressions in 30 days

Keyword research

AI pin writer inside Pinterest

Daily rank tracking

Your real impressions and clicks

Annotation watch

Refresh finder

Client reports

The whole loop

Finding keywords is where it starts. PinSleuth keeps going.

Pinterest SEO is a cycle, not a lookup. Each stage feeds the next.

1

Find

Pick topics worth a post.

  • Real Pinterest search volumes and trends
  • Opportunity score, content planner, seasonal calendar

2

Write

Make a pin that matches what ranks.

  • See the annotations top pins share
  • AI writer inside Pinterest’s pin builder

3

Check

Know whether it worked.

  • Daily rank tracking, results page saved
  • Annotation watch on your own pins
  • Your real impressions, saves and clicks

4

Fix

Improve what you already have.

  • Proven posts that need fresh pins
  • Fading pins and pins nobody clicks
  • Your own pins competing for one keyword

See it in action

From keyword to finished pin without leaving Pinterest.

Type the keyword, see what people search, and get drafts that read like a person wrote them.

PinSleuth · Pin writer on Pinterest
Short demo: typing a keyword in the PinSleuth pin writer panel on Pinterest, getting natural title and description drafts, and filling them into the pin
PinSleuth · Account Explorer
The Account Explorer listing top Pinterest accounts with monthly views, reach and followers

Study the accounts that win

Monthly views, reach and followers for any public account, and the keywords their pins use.

PinSleuth · Get started
The Get started checklist: connect the extension, add your account, track your first keyword

Set up in minutes

A short checklist ticks itself off as you connect the extension, add your account and track a keyword.

PinSleuth · Rank Tracker
The Rank Tracker before any keywords are added, with an example of the table it will show

Always know the next step

Empty screens explain what they do and show an example, so nothing looks broken on day one.

PinSleuth · Dashboard
Dashboard cards showing where keywords rank, recent alerts, keyword movers and best positions

Your account at a glance

Where your keywords sit, what moved this week, and what to look at next, on one page.

PinSleuth · Pin Performance
Table linking each tracked keyword and its ranking to the impressions, saves and clicks of the pin that ranks

What a ranking is worth

See the pin that ranks for each keyword next to the impressions and clicks it really gets.

PinSleuth · Seasonal Calendar
Pinterest seasonal trends filtered by the travel topic

Plan around what is trending

Seasonal, yearly, monthly and growing searches from Pinterest, filtered by topic.

Why pins rank

Pinterest decides what a pin is about. See what it decided.

Every pin gets annotations: the keywords Pinterest itself attaches to it. They decide which searches the pin can appear in.

  • See the annotations shared by the pins that rank for any keyword
  • Spot exactly which ones your pin is missing and put them in your title, description and board
  • Watch your own pins: get alerted when annotations appear (they can take weeks to appear) or disappear
PinSleuth
The Annotation Watch screen listing pins, their annotation counts and status

Inside PinSleuth

From the first keyword to the weekly report

Research, plan, track and fix in one place. These are real screens, running on a real blog’s data.

Find

Real Pinterest search volumes, not guesses

Volumes, trends and related interests come straight from Pinterest, with filters and a category tree to narrow things down.

Learn more →

PinSleuth
Keyword explorer listing keywords with monthly search volumes

Find

Never wonder what to publish next

One idea per topic you do not own yet, ranked by demand, how open the topic is, and whether its season is near.

Learn more →

PinSleuth
Content planner ranking post ideas with scores and reasons

Find

Know a keyword is worth it before you write

The opportunity score weighs demand against how beatable the first page is: how old, how strong and how large the accounts are that hold it.

Learn more →

PinSleuth
Opportunity score for a keyword with demand and competition bars

Find

Publish before the rush, not during it

See when each topic peaks and the date to publish by, so your pins are indexed in time.

Learn more →

PinSleuth
Seasonal calendar with Pinterest trends above the publish-by dates

Find

One post per topic, not ten near-duplicates

Keywords that want the same pin are grouped, with the topics you already cover and the gaps marked.

Learn more →

PinSleuth
Keyword clusters with covered, partial and gap status

Check

Every keyword, checked every day

PinSleuth finds where your site ranks for each keyword and saves the whole results page, so you can see who moved and why.

Learn more →

PinSleuth
Rank tracker with the add-keyword composer above the table of tracked keywords and positions

Check

See what your pins really do

Connect your Pinterest account and see impressions, saves and clicks for your own pins, next to your rankings. PinSleuth only reads your data and never posts.

Learn more →

PinSleuth
Pin Performance showing impressions, saves, pin clicks and outbound clicks with a daily chart

Fix

Know which pins to refresh

Fading pins, rising pins and pins that get seen but never clicked, worked out from each pin’s own history.

Learn more →

PinSleuth
Pins to refresh: fading pins, rising pins and pins that are seen but never clicked

Fix

Stop your pins fighting each other

Find keywords where several of your own pins share the first page, and which one to keep promoting.

Learn more →

PinSleuth
Cannibalization screen showing keywords where your own pins compete

Plus dashboard · Pinterest trends · weekly digest · client reports · share of voice · pin velocity alerts · board audit

Chrome extension

Write the pin where you make it.

A side panel opens on Pinterest’s pin creation page. Type your keyword, see what people search with volumes, check your draft, and let the AI draft titles and descriptions that use the right annotations.

  • Live keyword suggestions with volumes while you type
  • A score for your draft, and what it is missing
  • One click fills Pinterest’s own title and description fields
  • Saves and AI Modified or NoIndex labels on every pin as you scroll
The PinSleuth pin writer panel suggesting keywords with monthly search volumes
The pin writer panel scoring a draft and listing missing annotations

What changes

What happens after you find a keyword?

The research is the easy part. This is where most people are on their own.

The usual wayWith PinSleuth
Choosing what to writeGuess from search volumeOpportunity score, season and a ranked content plan
Writing the pinBlank page, then hopeA draft scored against the annotations that rank, with AI help inside Pinterest
After publishingWait and wonderAnnotation watch and daily rank checks tell you what happened
When a ranking slipsNotice weeks laterAlerts, plus who moved in and who dropped out
Older postsForgottenA list of proven posts that need fresh pins
Reporting to clientsScreenshots and spreadsheetsBranded report links and a weekly digest

Bloggers and creators

  • Know which posts deserve new pins
  • Plan content around seasons and demand
  • Replace spreadsheets and guesswork

Agencies and freelancers

  • Track many sites and keyword sets
  • Branded, read-only client reports
  • Weekly digests that do the reporting for you

Pricing

Simple plans, cancel any time

Every plan starts with a 14-day free trial.

Solo

For one blog or shop getting started with Pinterest SEO.

$1512 / month

Billed monthly$144 billed yearly

  • 1 website
  • 100 tracked keywords
  • Full keyword and pin research
  • Annotation gap finder
  • Chrome extension and AI pin writer
  • Dashboard and Pinterest analytics
Most popular

Pro

For serious creators growing traffic from Pinterest.

$2923 / month

Billed monthly$279 billed yearly

  • 3 websites
  • 500 tracked keywords
  • Annotation watch on your pins
  • Content planner and keyword clusters
  • Seasonal calendar and weekly digest
  • Refresh, cannibalization and board audits

Agency

For agencies and freelancers managing client accounts.

$7963 / month

Billed monthly$759 billed yearly

  • 15 websites
  • 3,000 tracked keywords
  • Everything in Pro
  • Branded client reports
  • Team seats

Prices in US dollars, excluding VAT. Every plan starts with a 14-day free trial: cancel before it ends and you pay nothing. Sold to businesses and professionals.

Questions

Good to know

How is PinSleuth different from other Pinterest tools?

Pinterest tools tend to specialise: some in keyword research, some in scheduling. PinSleuth is built around the whole loop: choosing topics, writing the pin inside Pinterest, tracking whether it worked, and finding what to fix. It is not a scheduler, and we do not claim to have the biggest keyword database. We compete on what you can do with the data.

Is PinSleuth affiliated with Pinterest?

No. PinSleuth is an independent product. Pinterest is a trademark of Pinterest, Inc.

Where does the data come from?

Research data comes from Pinterest’s public pages and Pinterest Trends, the same information anyone can see in a browser, collected at a gentle pace so it stays reliable. Your own impressions, saves and clicks come from Pinterest’s official API when you choose to connect your account.

Do I need to connect my Pinterest account?

No. Keyword research, top pins, annotations and rank tracking need no login: you enter your website’s domain, not your password. If you want your own impressions, saves and clicks, you can connect through Pinterest’s official sign-in. The connection is read-only, PinSleuth cannot post or change anything, and you can disconnect and delete that data any time.

Will it post or schedule pins for me?

No. PinSleuth is for research, tracking and writing. You publish on Pinterest yourself, or with the scheduler you already use.

How does the AI pin writer work?

It reads what ranks for your keyword, takes the annotations Pinterest gave those pins, and drafts titles, descriptions and board names that use them naturally. You review and edit before anything goes live.

When can I start?

Right now. Pick a plan on the pricing page and start a 14-day free trial.

What will it cost?

Solo is $15 a month, Pro $29 and Agency $79, or about 20% less when billed yearly. Prices exclude VAT. Every plan starts with a 14-day free trial and you can cancel any time.

Start your 14-day free trial

Pick a plan, add a card, and pay nothing if you cancel within 14 days.